It’s Nice to Meet You.
I am a social media strategist and content creator with 6 years of social media experience in music, sports, travel, TV, and film. Through work with both startups and established corporations like Paramount+ and BET Networks, I also pride myself in strong creative project management skills and the ability to create workflows and automations that suit every creative job function.
My Vision:
I focus on exploring the synergies between sports, entertainment, and pop culture. I seek to find storytelling and growth opportunities for brands, boosting visibility and engagement through entertainment and lifestyle mediums.
- Zodiac Sign: Aries
- Zodiac Sign: Aries
- Myers-Briggs: INFJ
- Myers-Briggs: INFJ
- DiSC: Di
- DiSC: Di
2023 CLIO AWARDS
The Tiny Chef Show with Tricia Fukuhara | Paramount+
Paramount+ celebrated Asian American and Pacific Islander Heritage Month with the star of Grease: Rise of the Pink Ladies Tricia Fukuhara, who joins Nick Jr’s Tiny Chef to share the importance of food within her culture. Tricia’s recreation of her grandma’s recipe for vegan fried wontons is educational and amplifies the visibility of the Asian American and Pacific Islander communities.
2023 SILVER CLIO FOR DIVERSITY IN STORYTELLING
iCarly | Behind The Scenes: iStyle Black Hair | Paramount+
iCarly stars Laci Mosely (Harper) and Jaidyn Triplett (Millicent), and Hairstylist Tanya Stine discuss the importance of Black hairstylists on set and what the thoughtful representation of Black hair means for those both making and watching the show.
2023 BRONZE CLIO FOR DIVERSITY IN STORYTELLING
NFL ON CBS
How can we can engage Paramount+ fans with sports content, and keep sports fans engaged with Paramount+ content?
For 18+ weeks of the NFL preseason, regular season, playoffs, and Super Bowl LVIII we leveraged weekly organic social content, live coverage, and cross-company support from Paramount Global brands to build, nurture, and engage our growing sports fandom. These efforts combined to establish P+ as a press-worthy NFL conversation leader, ultimately positioning it as the most entertaining place for American Football.
LAS VEGAS, the PARAMOUNT+ WAY
We executed an Instagram-focused onsite coverage strategy that gives P+ fans tiered levels of access to Super Bowl LVIII and the scene in Vegas.
We covered Paramount Global activations, NFL events, and more, rewarding our viewers with more exclusive access and “personalized” experiences based on their level of engagement with the P+ brand handle (Main Handle, Broadcast Channels).
The Broadcast Channel accumulated over 5K members during the week of Super Bowl LVIII with appearances from Taylor Hale, Phil Keoghan, JJ Watt, Thierry Henry, and more.
new year’s eve:
NFL COLORS OF THE YEAR
Super Bowl Cover Art Series
NFL CHRISTMAS GIFTS
your moment of zen, nfl style
SUPER BOWL LVIII
ONSite COVERAge
HOW MANY TAKES? WITH MICAH RICHARDS
COLLEGE FOOTBALL MEETS BIKINI BOTTOM
UEFA CHAMPIONS LEAGUE
We traveled to the UK to capture social content with CBS Sports commentators Micah Richards, Thierry Henry, Jamie Carragher, and Kate Abdo. The message is clear: Paramount+ is the home of the UEFA Champions League.
SEC & BIG TEN COLLEGE FOOTBALL
We created bespoke social content using beloved Paramount titles to highlight the blockbuster games, intense rivalries, and impactful stories across the SEC, Big Ten, and other CFB conferences streaming on Paramount+.
#SheMadeIt Series
#SheMadeIt is an evergreen short form series spotlighting Women both in front of the camera and behind the scenes across P+ shows and movies. Videos highlight each Woman's story with the goal to connect and build community among fans who are inspired by their journeys navigating the TV/film industry.
NICOLE KIDMAN
Special Ops: Lioness
ZOE SALDAÑA
Special Ops: Lioness
COMING SOON: MORGAN HOLMSTROM
SkyMed